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People's Choice Story
Four generations strong—crafted in Los Angeles since 1929.
What started as a neighborhood butcher shop grew into a four-generation family business built on tradition, authenticity, and quality. They still make jerky the old-school way—hand-cut, handcrafted, and slow-cooked in small batches—using simple ingredients and time-tested recipes. Nearly a century later, People’s Choice continues to deliver premium, protein-packed snacks with the same pride and craftsmanship that started it all.
Frequently asked question
People’s Choice is known for handcrafted, small-batch jerky made in Los Angeles since 1929, using four generations of family recipes.
Yes, it’s a high-protein, low-sugar snack made with simple ingredients and no artificial additives—perfect for clean fuel anytime.
Every bag is proudly crafted in downtown Los Angeles, staying true to its local roots and family-owned tradition.
